MPM Products originally approached us in 2018 to launch their emerging cat food brand, Reveal, on Amazon. Their other cat food brand, Applaws, had already launched, but became a key focal point as well only a couple of years into our partnership.
MPM prides themselves on developing superior and innovative products for cats and dogs. We work with two of their cat food brands, Reveal and Applaws, which are both made with the highest-quality and most recognisable ingredients.
With decades of Amazon experience, our team has learned how to navigate the unexpected hurdles (which can impact sales) that selling on Amazon can present. This helps us realistically ensure steady growth for our brand partners, despite challenges that are out of our control.
Even during COVID, when Amazon suddenly enforced strict inventory regulations, we helped both Applaws and Reveal navigate these guardrails to ensure that both brands continued to see consistent and steady growth despite unforeseen challenges.
Over the course of our long-term partnership with MPM, we’ve been able to lay strong, foundational building blocks month-over-month that have allowed us to consistently hit goals, achieve steady growth, and even support Reveal and Applaws’ expansion into new commerce channels (like Target).